The National Farmer’s Union (NFU)

Client: The National Farmer’s Union (NFU)

Services designed by Shen: Market Research and Marketing Strategy

The NFU decided to develop their market strategy and target new groups of customers but needed help determining whether it would be feasible to target those groups.

Deliverables

  • Feasibility reports for the 3 target segments
  • A market research report and presentation
  • Strategies to successfully target the segments

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